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HawaiianFabric.com
Description:

HawaiianFabric.com - PC Mojo Client Sites
www.hawaiianfabric.com

 

Merchant selling fabrics with an Hawaiian theme using many different fibers. They also sell aloha shirts made from any of their fabrics.

  Purpose:
 

Web site designed to sell fabric online with the flexibility to be self-maintained, including featuring certain fabrics and updating content with simple browser-based forms.

Budget:

PC Mojo doesn't disclose budgets except in very general terms. This web site was published for under $2,500.

Web Site Size:

Medium. Since the site is database driven, the number of pages varies depending on the number of fabrics currently available in the catalog.

The PC Mojo Solution:
All original graphics were designed with an Hawaiian theme. Bamboo framed 'leather' buttons and navigation elements add to the Hawaiian feel of the site. White background was used to emphasize the fabrics and offer a more contemporary look.
The site is hosted on a on a Windows 2000 server. The back end database is currently Microsoft Access due to be scaled up to SQL Server when the size of the database grows to a point where the performance may degrade.
The product catalog, including uploading all images, is maintained using one simple form within the administration area. Images for each fabric are uploaded to the server, resized to a proper display size, and a thumbnail image generated automatically using custom tags in Cold Fusion.
The home page for the site features an area below the large custom designed logo for the client to display custom content updateable at any time by submitting a form to upload their desired content. Additionally, below that is a section with thumbnail images of featured products, also completely maintainable by the client using simple administrative functions.
A custom designed shopping cart application was designed using Cold Fusion and Macromedia UltraDev for this client. Because of the similarities with another fabric site, we were able to leverage the existing development costs designing this web site, saving the client a great deal of money while still providing a completely custom system.
In addition to the normal shopping cart administration functions such as normal order processing, we also provided HawaiianFabric.com with flexible sales reporting functions and an email followup system to contact their customers ordering from the site.
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