Dr. Stretch - Scottsdale, AZ - PC Mojo Portfolio - Web Design with MOJO - PC Mojo

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Dr. Stretch

Description:

www.drstretch.com

Chiropractic and business group member site with weekly business and health tips for the public and members.

Purpose:

Web site to enable members to build and distribute their own personalized versions of the Dr. Stretch health and business tips.

Budget:

PC Mojo doesn't disclose budgets except in very general terms. This web site was published for under $3,000.

Web Site Size:

Medium. The site will grow as membership increases.

The PC Mojo Solution:

	All original graphics were designed using provided cartoon sketches for illustrations. Because the illustrations are an important part of the product, the site and graphics were designed to be basically black and white with a 'comic' font for the text and a 'comic' font for all graphic text.
	The site is hosted on a on a Windows 2000 server. The backend database is ODBC for the time being, and all programming for site administration and member areas was custom written using Cold Fusion.
	Because the important deliverable product for this site is a HIGH QUALITY printable document for distribution, we designed an interface between the ODBC database with the member's custom information and Adobe Acrobat pages. When the member visits the site to print their weekly 'sheet', the site knows what the current week is and builds the printable Adobe Acrobat document on the fly using the most up to date information from the members entries in the database. Acrobat was selected as the delivery medium because it prints CONSISTENT high quality documents regardless of the client hardware/software(browser) combination.
	Membership signups and account maintenance, including online credit card verification, were all custom programmed and automated using Cold Fusion to minimize the amount of administrative intervention in running and maintaining the site.
	Business tips on the home page and the associated supporting text on subsequent pages are all served from the database. Dr Stretch is able to upload and update the business tips whenever they feel like it by filling in a simple form.